Esther joined Active as a Media Assistant, shortly after graduating from Rutgers University with a BA in Communications/Journalism & Mass Media. Although her career path started with executing television and radio campaigns, she later transitioned to focus solely on the ever-evolving world of digital media in 2011. With the rapid growth and demand for programmatic buying in 2014, Esther decided to pursue an opportunity as a Programmatic Specialist at Cadreon (NY). After spending nearly a year at an agency trading desk, she gained valuable experience in the programmatic space, and then returned to Active on the Digital Media team.
Meet The Expert
Esther Tak is the Group Account Director, Digital for Active Canada. In this role, Esther leads the Digital Team to help clients with campaign strategy and executions.