Joanne joined Active in 2003 as Media Services Director in the Toronto office. A media veteran for over 25 years, Joanne has worked at various multinational and homegrown Canadian agencies overseeing planning and buying, and has experience across all client categories.
She was instrumental in launching the Canadian Digital Division at Active, and has worked in digital 18+ years.
Joanne stays at the forefront of digital by holding several certifications. She has also been an active member of the IAB Agency Council for over 3 years.
Joanne is an avid animal lover and does her part by being a vegetarian