Meet The Expert

Karim Kanji

Karim Kanji is the Director, Social & Emerging Media for Active Canada. In this role, Karim is responsible for leading the strategy for clients in social media, digital audio (podcasting, streaming) and esports. In 2021, Karim also began hosting the Active International podcast, What’s Next, which can be found at



Karim Kanji has led the development and growth of Active’s paid social media since 2016, and now leads Emerging Media in Canada. Before joining Active, Karim managed the social media business for Nestle Canada and the development of content for Dell and GE Canada.

Karim is one of Toronto’s pioneers in podcasting. He started podcasting in 2010 and currently hosts the popular “Welcome! with Karim Kanji” podcast. In the past, Karim has also been a contributor for, as well as an instructor for the Social Media Marketing Certificate program at George Brown College in Toronto.