Meet The Expert

Lisa Martins

Lisa Martins is a Key Account Digital Buyer for Active Canada. In this role, Lisa is responsible for executing digital media buys for Active's clients in the Canadian market. 

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Background

Lisa is an experienced, analytically-driven, digital marketer. She is well-versed in activating custom media programs to support marketing and communication objectives for high profile brands in packaged goods, automotive and retail industries. Lisa has worked on award-winning media executions for companies like Nestle, General Mills and Wal-Mart. She is intrigued by consumers' connection with media and how engrossed they are with their digital devices. Lisa is no different – a current favourite activity of hers is listening to podcasts on her iPhone while walking her dogs.